Page Design With Elementor Pro (7 Important Tips For Beginners)

page design with elementor

I have been building websites with WordPress since 2009. I’ve used almost every page builder out there. But, after about two hours of using Elementor’s Free Plugin I knew I was hooked. I’ve been using Elementor Pro for about a year and a half now.

The main reason why I recommend Elementor for my clients and through the Blitz Challenge is the fact that almost anyone can design a good looking page on their own. I’ve had customers across the United States and the main concern with long distant clients is how to make basic edits and changes.

With Elementor, I’ve been able to help people be comfortable building out their websites.

I didn’t want to waist your time with individual posts on how to design a [Fill In The Blank] page. So instead, I thought I’d share seven things that I have found to be musts when I’m designing every page.

The following are in no particular order.

Always include the page name or “subject”. Headline of the page

If you are designing your “About Page” you may want to have something like: “About Us”, “About UrOnlineBrand”, “Who Is ██████ ?”. Your home page may include “Welcome To DigiToolBag” or something like that.

I like to refer to this as the “Headline of the page”. For me, it just sets the tone and lets your readers know what the page is about.

Embrace the “White Space”

This may sound weird but if I am designing a page and something isn’t looking right I will add more and more white space to make the content stand out more.

Depending on the feel of your website, this may be “Grayspace” or “Blackspace” depending on your color pallet. The focus of this tip is to use spacing and not make the page look or feel “crowded”.

Remember Your Target Market

If you are building out a website and your target market is in the younger “tech” demo, you need to design for mobile FIRST! Remember that you need to design with your target market in mind so the process to consume your content and become a customer, client, or follower isn’t difficult for them.

If you are a laser eye surgery doctor, you don’t want to have text on your website really tiny.

It can make it hard on the eyes and make people leave!

Use Different Types Of Content

If you are looking for a service provider, images are important in your decision to make a purchase. But if all they have is a bunch of pictures and no text or videos it may be overbearing.

Having nothing but a video for a primary page (Home, About, Services, Products, etc.) can look like your brand is a “Shortcut Taker”. It looks too basic and takes away from the message of the video.

The worst websites online, in my opinion, are the websites that have zero images, videos or any other type of visual effects. Having a website with nothing but text is one of the fastest ways to lose viewers. I’ve done many split tests and starting in 2010-2011 people started leaving text only websites almost instantly. (unless it is a blog, but even then you still need featured images and some sort of visuals)

If you have images, videos, text and audio… USE THEM ALL!

Having a page with all different types of content will help you communicate your message to everyone regardless of their favorite way to consume content. (I would include audio in video, unless you run a podcast)

Don’t Go Too Small Or Too Big

Remember that sizing of images, text and videos can make or ruin a website. I already talked about tiny text but huge text is bad most of the time too!


So I only ask that you keep sizing in mind and don’t forget how they are going to be viewing your content.

Never Forget The Power Of The Call To Action (CTA)

Call To Action Description From Wikipedia

In marketing, a call to action (CTA) is an instruction to the audience designed to provoke an immediate response, usually using an imperative verb such as “call now”, “find out more” or “visit a store today”.[1] Other types of calls-to-action might provide consumers with strong reasons for purchasing immediately such an offer that is only available for a limited time (e.g. ‘Offer must expire soon’; ‘Limited stocks available’) or a special deal usually accompanied by a time constraint (e.g. ‘Order before midnight to receive a free gift with your order’; ‘Two for the price of one for first 50 callers only’). The key to a powerful call-to-action is to provide consumers with compelling reasons to purchase promptly rather than defer purchase decisions. A CTA can be a simple non-demanding request like “choose a color” or “watch this video”, or a much more demanding request. An obvious CTA would be a request for the consumer to purchase a product or provide personal details and contact information.

Use CTA’s where you can and drive traffic to the pillar content on your website.

Stay On Point

Remember what page you are designing and unless you are building a “one page” website, don’t try and force all content into one page.

Yes, your home page should tease inner pages to send traffic to them but if you sell products and services, you don’t want to have information about “products” on your “services” page. Of course a “CTA” for them to check out your products is fine. Just be sure to remember what page that your visitors are on. If they are on a page about your upcoming events, you want to keep that the focus and not give other options for them to not sign up or consume your content.

Bonus Tip: Don’t Forget That You Can Use Templates

For starters, the Elementor Pro WordPress plugin has a massive amount of pre-made design templates. All of the design templates come included with your site license when you buy Elementor.

You may want some other design templates for inspiration when designing your website. If you do, that is totally fine!

Envato recently released a FREE WordPress plugin with hundreds of free templates for Elementor users. Once you get your copy of Elementor, you can get the Envato plugin here.

I will be releasing a video on the Envato Elements plugin in the near future. Don’t worry I’ll be posting it here!

For the 100% complete FREE Elementor Pro Guide Visit Site

WordPress Categories (What You Need To Know)

wordpress categories

Whenever you make a new post on your WordPress blog, you have the opportunity to categorize it. Some people don’t bother, but SEO experts will tell you this is a big mistake.

To add a new category, you can do it from the actual blog post, by clicking Add Category, or you can click on your dashboard by navigating to Posts and then Categories, which takes you to the entire categories page so you can edit and manage all of your categories at once.

Here, you can create a new category and give it a parent category if you want this to work in a hierarchy system, with sub-categories. You’ll create the slug (which is the URL version of the category). Depending on the theme you’re using, you may want to add a description because some themes show the description while others don’t.

You can delete categories here too. If you delete a category, it doesn’t do away with your blog post. Instead, it just causes that blog post to return to the default category of “Uncategorized.” I personally prefer changing the name of “Uncategorized” to a general name for your “Niche”.

(For example the new name of my “Uncategorized” default category for DigiToolBag is “DigiToolBag”)

I do this for one main reason, it stands out when I’m looking at “All Posts”. This works as a reminder to me to be sure I change the category to a specific “Micro-Niche” type category it fits in.

(For example I use categories on DigiToolBag like: Webdesign, Social Media, SEO, Digital Marketing, etc.)

Categories help your visitors navigate your website better. Some people truly depend on them to find what they need. WordPress Tags help too, but they’re a bit different. For instance, let’s say you have a vegetarian blog and one category is vegetarian foods.

You can post a blog post about a certain brand of food and place it in the vegetarian foods category. But the tags you use might be the brand name and type of food that it is, such as “Yvess, vegetarian corn dogs.”

The only bad thing about categories is if you overdo it. If you have a long scrolling list of categories on your site, it can get confusing for your visitors.

So it’s better to keep them trimmed back, and possibly create sub-categories instead. I normally suggest four to five categories. That is the “Default” category and three or four others.

I believe the best way to look at categories and if you should create them or not is by asking a series of questions.

Does it fit in any of my other categories? Yes or No (If yes, you should be good to add it to that category)

Will this be one of the only posts in this category? (If yes, and you don’t have a category that it would fit under, you can just set the category as “Default” or “Uncategorized”.)

Only create a new category for one or two posts if it is absolutely necessary.

Image Optimization For Web & Mobile (What You Need To Know)

image optimization

When you are running a website you know that every visit counts. If your images are not optimized for web and mobile, it may cause your website to load slow and result in your visitors going to your competitors website.

What Is Image Optimization?

“Image Optimization” is the process of reducing the file size of the images you are using on your website as much as you can without causing a significant loss in quality. This helps keep your page load time low.

Image Optimization with Photoshop

The image above is an example of the process as I was optimizing an image. The image dimensions was 627px X 605px. That did not change for any of these but the quality did. As you can see (Under “JPEG”) the file size drops a lot based on the quality level (On the right under each image).

While saving with 0 quality would be great for page speed, it would look bad to the website visitors. I try to keep images around the “medium” setting (80 quality) when I optimize my images for my websites.

Don’t worry if you do not have Photoshop. You don’t need it to optimize your images.

About two years ago I did a deep dive on website speed optimization and found a few amazing FREE tools!

Displaying the proper size of your image is a massive part of image optimization on your website. On average I design my websites at 1200 – 1500 pixels wide. So if you have a background image you want to use that will be stretched across the entire page it doesn’t need to be any bigger than 1500px wide.

This website will take your files and resize them to the proper size you need to display on your website. And Yes, It’s FREE!

You can also “Crop”, “Rotate”, and “Convert” your files all online with their website. It does offer image optimization but I found another site that specializes in optimizing images. It’s also free and what I use any time I’m not able to access Photoshop.

This site is AMAZING!

The 100% Free features include online image optimization in bulk up to twenty images at 5mb max image size.

The way I use this is I will take the images and resize and/or crop the image with and then I will upload them into and ONLY THEN will I upload them to the website.

I never really focused on page speed optimization for my main “” for years. When I started digging into it I found that has a plugin that will help optimize your images inside of your media library within your WordPress Dashboard.

You can only “optimize” 500 images per month with the plugin once you have it activated with a free account from

But if you are like me and have been blogging and building out pages for years before you optimize your images, the WordPress plugin will optimize your images for pennies. I think I did over 2500 images for about $20. (Don’t quote me on that!)

Image optimization will drastically change the load time and conversion rate of your website. Do not forget to optimize every image that you put onto your website.

The Website Pages You Need To Have

website pages

Website pages are the legs of your website. When you start building your website you need to have some very important website pages so it doesn’t stumble. 

The first page you will need to think about is your “Homepage”. This is the most important page on your website because it is the first thing people normally see. I’m not going to go deep into it, but you can read more about what your homepage should have here.

The next page we’re going to talk about is the “About Page” and this one is important because it is how your visitors get to know you. Check out this blog I wrote on how to not let your about page stress you out.

Now that we have those two pages complete we are going to go over some of the other pages that you may want to use on your website. Because this book isn’t for a specific industry I can’t say you need “THIS” so I’m going to cover some of the most important pages in most industries aside from the home and about pages.

Blog Page – This page doesn’t require any design within Elementor. It will automatically display your recent blog posts (if you plan on blogging). The only thing you may want to consider is what you would like listed on the sidebar for your blog. But, because of the awesome features with Elementor Pro, you can build a custom Blog “Index” Page that will allow you to add C.T.A.’s and other awesome features.

Services Page – You may think it is enough to say that you are a painter but your services page will let your visitors know if you do drywall work/repair, deck staining and other things that you may believe to be understood as a painter. Listing the main services you offer helps people have peace of mind knowing you’re not just saying “Yeah I can do that!” because you promote it and wouldn’t promote something you haven’t done before. 

Products Page – If you offer/sell products it always helps to have a page that does more than saying that you sell cars. You should have a page that lists each of the products you have to offer with details for each product. If you only sell a small number of products you may want to create a page or write a blog post for each product. Or if you own a store that has a lot of products, you may just want to have one products page that has a good overview of the type of products you have in your store & list a “products” category from your blog that lists posts that do deeper into detail of each product as you publish them.

Portfolio Page – This could be used for many different industries including graphic designers, painters, t-shirt companies, artists, etc. This is basically a page to display your work. You can use individual images with small write-ups about each “project” or you could even make it a page that displays a category “Portfolio” from your blog and do a new blog post for each of your portfolio items. Then they just see the featured image for that post and have to click on the blog post to read more information about that “project”.

FAQ Page (Frequently Asked Questions) – This may seem a little dated, but it works! Having an FAQ page will give you a bit of a resource section that you can send people to if they are asking a question about your process, or maybe your turn around time. The most powerful part of the FAQ page is using it to acknowledge and address skepticism and objections to your products and/or services.


When it comes to “Needed Pages” I start EVERY website with SEVEN Pages.

The Seven Pages Every Website Should Have

  1. Home
  2. About
  3. Blog
  4. Contact
  5. Privacy Policy
  6. Terms Of Use Agreement
  7. Disclaimer (Earnings)

Just because most people do not understand that they need an earnings disclaimer for a lot of basic internet marketing I may not put the page in the footer but just to be safe I create the page.

Now, it may seem like it is a lot of work to create these pages and you should worry if I didn’t make a shortcut for you! (The following is for adding the seven pages into a “WordPress” self-hosted website)

Before we create the pages we are going to need for our website I need to add one more thing.

Go into the “All Pages” tab inside of your Dashboard and “Delete” any of the default pages. We are starting from scratch and need to be sure we don’t have multiple pages for the same thing.

Blitz Challenge Note: Do not worry about any of the content on the pages we are about to create. We are going to be covering the “Content” for our pages in Module Four: The Content.

I created an export (.xml) or better yet a template of the seven pages. With this file you can “create” all seven pages within your WordPress Dashboard by importing a single file and be finished in about a single minute.

I uploaded the .xml file to DropBox. You can download the file there and then use it via:

Dashboard > Tools > Import

wordpress tools import

The next step is to install the WordPress Importer by clicking on “Install Now” under the WordPress option.

wordpress importer plugin

Once you have installed the plugin, the next step is to “Run Importer”. Click “Run Importer”

run wordpress importer

The next step is to upload the “Pages Import File“. (File Name: Blitz-Pages.xml)

import wordpress page

Once you choose the Blitz-Pages.xml file, just click on “Upload file and import”

upload file for wordpress page import

While it is uploading, the next step is to assign yourself as the “Author”.

assign authors

You will assign yourself as the “Author” by going to the dropdown box for “or assign posts to an existing user” and select your WordPress User.

Do not download & import file attachments. Keep this box unchecked.

Then click on “Submit”

import wordpress all done

Congrats! Your first seven pages are created!

imported wordpress pages

Moving forward you can create any additional pages for your website as needed.

What You Need To Know About WordPress Tags

wordpress tags

If you are working on building your own website or already have a WordPress website you will need to have a good understanding of WordPress Tags.

WordPress tags are very important and are similar to your categories, only they’re not necessarily there for navigation purposes. They’re more for sorting posts according to topics and identifying your content for search engines and visitors with keywords and phrases.

Tags are more specific than their category counterparts. Categories are broader, but tags dig down deeper to tell you specifically what’s inside a particular blog post. Whenever you add a new post, on the right side, you’ll see a section that says Post Tags.

You can type in keywords and phrases and separate them with commas. Or, if you’ve had the blog for a while, just click “Choose from the most used tags” and pick from among your common tag choices.

If you change your mind and want to delete a tag, just click the gray X beside the tag. WordPress recommends an average of 5 to 10 tags be added to each blog post. Not having any isnít good for your search engine optimization. Having too many only confuses the reader.

You can manage your tags from the main dashboard, too. Click on Posts and then Post Tags. You can add tags from there, delete or edit them. On this page, you’ll see a massive tag cloud, too.

A tag cloud shows you which tags you use most on your site. If you see a tag you want to edit in the tag cloud, click on it and it will let you edit the words and the URL for that tag, too.

Tags and categories are both important to your site’s findability and navigation. Don’t exclude one for the other & use them in conjunction to give your blog the best SEO boost possible.

Please check back often for new blog posts and other tutorials & pieces of training.

Talk Soon,

CJ Hallock

Creating A Contact Page (What You NEED To Know)

contact page

When it comes to a successful website, most people will automatically start thinking about a home page, about page, or maybe a product or service page.

But, without a proper contact page you may be losing business.

There has been many times that we (website visitors) will see beautiful websites and either can’t find the contact page or when we get there it is one sentence of text and their email. A lot of times you can’t even find a phone number or an address of the business.

One of the biggest mistakes a business or brand can do is to skimp on their contact page design and content.

I have been building websites for years. One thing that I’ve found is, the majority of the time the contact page is one of the most visited pages on most websites.

So please don’t just have a basic page. Look into what your customers would be contacting you about and work backwards to give them a good experience.

I’m not saying that you have to have a massive contact page but there are some things that you should always consider.

What You Need To Know To Create A Successful Contact Page

Don’t hide your contact page – This has been an issue since people started building websites. If your website visitors are trying to find a way to get a hold of you, you need to make it as easy as possible.

I recommend that there be a link to the contact page in your “Header“, “Footer“, and you should also include a “CTA” or “Call To Action” from your Home Page. Remember that most people will always travel the path of least resistance. So make your contact page easy to find.

Don’t make them feel like a “Black Sheep” – I read a report a few years back that stated something like 80% of Americans will refuse to ask questions in fear of looking stupid. So put a comforting statement as to why they should contact you.

“If you have ANY questions, regardless of how small, please contact us and let us help you.”

It may seem a bit elementary, but this may be what get’s your visitor over the hump to feel comfortable messaging you.

Include traditional contact information – While most sites use contact forms, some of your customers might want to use some of the more traditional ways to contact you. So list your email address, phone number, and yes, even your mailing or physical address.

This will streamline your customers process to contacting you. Not to mention, when people see this type of information on a contact page, along with a form, it makes them feel a sense of trust with your website.

Include a Call To Action – I like to include my main C.T.A. in my footer design so it is on every page of my website. Having a solid call to action will give an option for your visitors if they decide not to fill out your contact form.

Your call to action should take your visitors to a page that helps them or converts them into paying customers. One solid example of a good call to action is a link to the FAQ or Frequently Asked Questions. This will also eliminate repetitive questions submitted via your contact form.

Include Links To Your “Active” Social Media Profiles – Notice the word “Active”. If you link out to an Instagram account and you only get on the platform one or two times a month, it will hurt your brand more than it will help. Including the active platforms is going to do two very important things.

The first thing this is going to do is give your visitors another way for them to contact you. While it may seem weird, a lot of people would rather send a private message via Facebook or Instagram before they would fill out a contact form.

The second thing this does is it can help build up your engagement and following on those social media platforms. Don’t forget that this is the new “List”. The money is always in the follow up. That is why I pointed out that these should be “Active” profiles, meaning they are the social media accounts that you or your “brand” uses on a regular basis.

Streamline their process with a contact form – A contact form is the most important part of a contact page. But if you fill up the form with useless questions, you may find that your contact page will barely convert. If you have twenty fields, your visitors may back out of your page or even worse, your website.

So keep your contact form very basic. (Name, Email, Subject, Body) you can include other fields but either way, keep your target market in mind and make it easy for them to reach you.

If you are building your website with WordPress, you can find some awesome tools to build contact forms like “Contact Form 7” or “Formidable”, but since we are using “Elementor” to build our site in the “Blitz“, I’d recommend you use the builtin form element. Not only is it easy, but you can completely customize it to look how you want in just a few short minutes.

***There will be a video tutorial added shortly along with more content so please hang in there***

Last Updated: January 2, 2019

Website Footer Design (What You Need To Know)

website footer design

Not every page on your website will be in your navigation menu in your header. Sometimes you need to have more information than what will fit comfortably inside of your header. That is where the website footer design comes in.

Your website footer is the last chance to grab your visitors attention before they leave your site. That’s why it is almost as important as your website header.

The following is a list of ideas for things to include in your website footer.

  1. Copyright – Let’s be 100% honest here. There are some people who will go to websites and simply copy and paste the content onto their own site. Having a copyright section in your footer is a must. Even if it is about the only thing you have. Normally, it will look something like this: ©2020
  2. Legal Pages – This is another precautionary measure. Don’t Get Sued! There are normally three different legal pages that I create for almost all of my websites. (Privacy Policy Page, Terms of Use Agreement, & Earnings Disclaimer) ***Please check with a lawyer to get the proper terminology***
  3. Sitemap – This is the navigation roadmap for search engines. Your sitemap helps them find content on your website.
  4. Contact Page – If someone is wanting to contact you, they’ll start by looking in your website header but the second place people look for a link to contact you is right here inside of your website footer design.
  5. Contact Information – While most people put in a contact page link, you should also put in your email address, phone number, mailing address and other direct contact info.
  6. Navigation Menu – Help your visitors find your content with a second navigation menu in the footer. This can be the primary menu that you have in your header or some additional menus to help your visitors navigate through your inner pages.
  7. Social Media Icons – With today’s internet, social media is a staple to branding and engaging with your potential customers.
  8. Email “OptIn” Form – It doesn’t matter if it is for a “Newsletter” or just to receive “Updates” about “UrOnlineBrand”
  9. Mission Statement/Vision Statement – Use this section to let people know who you are and what you are about.
  10. Recent Blog Posts – This is the last chance to grab your visitors attention and having a list of recent blog posts inside of your website footer design can keep your visitors going deeper down the rabbit hole.
  11. Call-To-Action – Get your visitors to do something. Make a purchase or a donation, visit a specific page, there are limitless things you can get them to do but never underuse a call to action (CTA)

Keep in mind that these are examples of what you can include in your website footer design. Not all of these need to be used. Only you know your target market so keep them in mind when deciding which of the elements mentioned above to include in your footer.

Website Footer Design Tutorial

Now that we have an understanding of the website footer and what to put in it, let’s jump into the tutorial!

Along with the “Blitz” training, we are using the WordPress Plugin Elementor Pro to design our website footer.

(If you are not familiar with Elementor you should check out the “Elementor Guide“.)

The first thing we are going to do is go to the Elementor Tab in the sidebar within your dashboard and click on “My Templates”

Elementor My Templates Header

Once you get to the “My Templates” library you need to click on the “Footer” tab at the top of the page to get to the footer section.

Then the next step is to click on “Add New Footer”

Once you do that you will see the create new template panel where you need to “Select Your Template Type” (which should already be set as “Footer”) and then you need to name your website footer design (for this tutorial I’m using “Website Footer Design”).

After you finish that step then click on “Create Template”

elementor footer tutorial

This will bring up a blank canvas for you to design your footer. You can use templates if you want, or you can create your website footer by adding one element at a time.

If you want to have a custom website footer design then start by closing out the template window and start designing your footer.

If you want to use a template then you are already viewing the available free footer templates for WordPress which comes with Elementor. Some of the templates are exclusive to only the Elementor Pro premium plugin.

Take a second and browse through the available footer templates and when you want to see it in full resolution just click on the image of the template.

Once you have the website footer template selected that you want to use, all you need to do is click on “Insert” & it will import your template so you can start customizing your footer with your content.

If you are using the “site logo” setting for the image element then you need to work on your “WordPress Customize Settings” if you haven’t already.

After you have designed your website footer the way you want it (you can always come back and fine tune it later) you’ll need to click on the “Publish” button. After you do that you will then set the “Conditions” for your footer.

add conditions for elementor

Click on “Add Condition” then be sure it “Includes” the “Entire Site” and then click on “Publish”.

And just like that your website footer design is complete.

WordPress Navigation Menu (How WordPress Menus Work)

wordpress menus

“Navigation Menus are customizable menus in your theme. They allow users to add Pages, Posts, Categories, and URLs to the menu.” Source:

When you are creating your website header and footer you may need to put together a navigation menu to display specific links and that’s what this tutorial is for.

Before you can do anything you need to log into your WordPress Dashboard.

Get started creating a menu for WordPress by hovering over the “Appearance” tab in the left sidebar inside of your Dashboard and clicking on Menus.

The page you land on is the Menu settings page. This is where you will add new pages and links to your navigation menu

After you create all of your pages you will see a list of your pages here so you can just select the pages you want to add by clicking “Add to Menu”.

The next section is “Posts”. This area works just like “Pages”. Simply select the posts you want to include in your menu and click on “Add to Menu”.

Custom Links is a different setup. Different but simple. In the two fields you will input the URL [] then you will type in the Link Text. The Link Text is what will be displayed in the menu. Once you finish putting in the URL & Link Text, just click on “Add to Menu”

The last option is Categories. If you write a lot about specific topics you may want to have the category listed in the menu. All you need to do select the category and add it to the menu.

How to Create a Drop-Down Menu In WordPress

Now that you know how to add pages you may need a drop-down menu. Remember you want to keep your design clean and simple. This also means making sure that you don’t have 25 links in your menu that makes your header or footer look really busy.

In order to make a drop down just move the items you want to be in the drop down and position it to the right underneath the item you want the dropdown menu to start with.

In the example above the dropdown menu starts with Home and while on the website when you hover over home the dropdown will display the pages “Start” & “Introduction”.

That should wrap this up. I hope this helped and if you have any questions feel free to shoot me a message on Twitter or Instagram.

Privacy Policy Page (What It Should Have In It)

privacy policy

Let me start by giving a disclaimer…


Now that we have that out of the way…

You NEED a privacy policy!

OK, that is all!

Yeah, I’m joking, I’ll be giving you some help with this. But, you should have this on your website before you EVER go live.

The different laws about what you must disclose in your privacy policy or any of the other legal pages are subject to change on a regular basis. Please remember to have your pages looked over by a lawyer on a regular basis to keep yourself safe.

WordPress themselves have worked on a nice template that you can access from your WordPress Dashboard by going to (replace uronlinebrand with your name in the URL BELOW.)

Inside this page, you will find a very detailed Privacy Policy Guide that can help you. When you first land on the page you will see the introduction (Copied from my current dashboard / December 26,2018)


This text template will help you to create your web site’s privacy policy.

We have suggested the sections you will need. Under each section heading you will find a short summary of what information you should provide, which will help you to get started. Some sections include suggested policy content, others will have to be completed with information from your theme and plugins.

Please edit your privacy policy content, making sure to delete the summaries, and adding any information from your theme and plugins. Once you publish your policy page, remember to add it to your navigation menu.

It is your responsibility to write a comprehensive privacy policy, to make sure it reflects all national and international legal requirements on privacy, and to keep your policy current and accurate.

Privacy Policy Free Template

Below you will see the awesome Privacy Policy template that has put together for free. This may change from time to time but you can find it in your dashboard by following the instructions above and see the most current template for a Privacy Policy page.

Source: WordPress

Who we are

Our website address is:

What personal data we collect and why we collect it


When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: After approval of your comment, your profile picture is visible to the public in the context of your comment.


If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.


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Customize WordPress Settings

wordpress customize walkthrough

Your WordPress “Customize” settings are a basic and important part to website design.

This will control a lot of different features for your website. We are going to do a quick run through on the settings and what you need to know.

In order to get started you will need to get to the “Customize” panel. You can do that by hovering over the Appearance tab in the dashboard and click on “Customize” in the drop-down.

When you go to your WordPress Dashboard “Customize”, you will land on a page with some different options. You need to go to the “Site Identity” tab.

Site Identity WordPress Customize


Inside of the “Customizing Site Identity” panel you will have a few options.

The first option you will see is the “Logo” field.

If you’re not sure about logo design this blog post may help.

When it comes to the size of the logo for your website header it can vary depending on if you are using a rectangle or square/circle logo.

The first (rectangle) I normally upload at a width of 320px. When you upload your logo it will give you an option to “crop” the image. I upload the proper size of my .png file so I normally “skip cropping”.

After you upload your logo you will see a second box appear for your (retina) logo. This needs to be double the size of the first logo you uploaded (ex. 640px)

If you are going to use a square or circle logo I normally upload at 256 X 256 pixels and then the retina will be at 512 x 512 pixels.

The next thing is the “Site Title” which is the name of your brand or business.

After you enter that, you need to enter your “Tagline“.

The last thing you will be doing is uploading your “Site Icon”. This is uploaded at 512 x 512 pixels.

Site Icons are what you see in browser tabs, bookmark bars, and within the WordPress mobile apps. This is also going to be your website “Favicon”.

After you finish with the “Site Identity” settings, be safe and click on “Publish”, then the next section is “Layout”. There is nothing you need to touch here.

So the next step is to go into the “Colors” panel. I normally only change one setting. Background Color. I almost always set this to white (#ffffff). If you want to change the default colors for anything else (font, links, etc) you will change that here.

***Don’t forget to “Publish” after you finish inside of each of the panels so you don’t lose any of your settings ***

The next section is “Typography”. This is where you will select the font settings for what you will use throughout your website.

After those panels, we are done. There are other options but for what we are going to be doing we will not need to do anything else.

Be sure that you have published your settings and you are good to go! You’ve finished the Customize WordPress settings.